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November 21, 2009
Google is Professionals' Primary Search Engine, Says ChangeWave Survey
June 14, 2005Internet Retailer
Google is the primary online search engine of professionals as well as the most popular toolbar in home browser/applications, according to a new ChangeWave Research study. But Yahoo ranked above Google as the overall favorite Web site.
ChangeWave found that 78% of 1,440 professionals surveyed use Google as their primary search engine, compared with the 14% who use Yahoo. 38% said they use Google's toolbar in their home browsers while only 28% said they use Yahoo's toolbar.
But Yahoo is the most popular Web site, with 32% saying it is their favorite, compared with 17% for Google. Yahoo also was named by 32% as their primary Web site for online news and information, followed by MSN (10%), CNN (8%), and Google (5%).
In terms of user satisfaction, the survey found Yahoo (94% satisfied, 6% unsatisfied) nearly even with Google (97% satisfied, 3% unsatisfied). More than three times as many respondents (18%) use Yahoo e-mail as Google Gmail (5%).
When asked if they used more Google products and services than a year ago, 52% of those surveyed said yes, compared to 1% who said no, ChangeWave says. 31% said they used more Yahoo products and services this year and 8% said they used less.
